Smart technology is revolutionizing tourism by enhancing customer engagement through personalized and seamless experiences. Tools like artificial intelligence, IoT, and mobile apps enable tourists to access tailored recommendations, real-time updates, and effortless bookings. Virtual reality (VR) offers immersive previews of destinations, while chatbots ensure instant support. Location-based services guide travelers to nearby attractions and provide curated suggestions. Hotels are adopting smart solutions such as keyless entry, personalized room settings, and augmented reality (AR) guides to create interactive experiences. These innovations boost convenience and satisfaction, fostering customer loyalty and setting new standards for a more engaging, tech-driven tourism industry.